WIT Conference Intro Video

PROJECT DESCRIPTION
WIT Conference wanted to create an exciting introductory music video to engage and motivate audiences.
PROJECT TYPE
Motion Graphics
CLIENT
Web in Travel (WIT)
OBJECTIVES
- Motivate audiences
- Generate interest in the conference
- Set the tone for the entire event
FINAL PRODUCT
The music video was full of flashy visuals and animations that created a sense of excitement for the conference. It was shown at the very beginning of the three-day event and was played alongside a live performance.
THE IDEA
Web in Travel (WIT) hosts a three-day conference every year. They needed an opening piece that would inspire and motivate their audience.
They wanted a backdrop to accompany a live performance that was full of interesting graphics.
BRINGING IDEAS TO LIFE
Our main goal in developing the video was to create an atmosphere of fun and excitement that would energise the audience. We were given a huge amount of creativity and the animation team ran wild.
Motion graphic animation music video project thumbnails and initial ideas
Motion graphic animation music video project thumbnails and initial ideas
Motion graphic animation music video project thumbnails and initial ideas
Motion graphic animation music video project thumbnails and initial ideas
They conceptualised numerous bright and captivating illustrations that the client could choose from.
Motion graphic animation music video final story boards
Motion graphic animation music video final story boards
Motion graphic animation music video final story boards
Motion graphic animation music video final story boards
LAUNCHING THE PRODUCT
The music video ended up being so visually stunning that they changed the performance to give it a bigger spotlight. Our first collaboration in WIT was in 2015.
Since then, we’ve created three more breathtaking videos for their annual conferences.
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